Choice Hotels Recognized for Outstanding Business Achievements

Chicago, IL USA – April 7, 2010 – Sonoma Partners is pleased to announce their customer, Choice Hotels, was recognized by Microsoft with a 2010 Microsoft Dynamics Customer Excellence Award for Extending Microsoft Dynamics CRM and will be honored by Microsoft executives at an awards luncheon on Sunday, April 25, at Convergence 2010 Atlanta, the premier Microsoft Dynamics user conference.

The 2010 Customer Excellence Awards, which are presented in 18 categories, recognize and celebrate Microsoft Dynamics customers that have achieved notable accomplishments using Sonoma Partners’ Microsoft Dynamics solutions. The Excellence in Extending Microsoft Dynamics CRM award recognizes a customer who has customized and extended Microsoft Dynamics CRM beyond the core sales, marketing and service capability to fit their specific business needs, resulting in significant benefits for their organization.

Choice Hotels was recognized for its strong commitment to Microsoft Dynamics CRM. Working with Microsoft Dynamics certified partner Sonoma Partners, Choice Hotels implemented a franchise management system that provides a 360-degree view of their franchisees which ultimately allows them to service their franchisees better through coordinated services.

Established in 1997, the Customer Excellence Awards are awarded each year at the Convergence user conference in the United States. Microsoft Dynamics customers, partners and team members submit nominations. Judging teams for each of the 17 categories rated nominations on category specific criteria. Proposed winners for each category were then presented and reviewed by a panel of Microsoft executive judges for final approval. As part of that final review winning customers were chosen, including the Overall Excellence Award winning customer. Microsoft Dynamics is a line of financial, customer relationship and supply chain management solutions that help businesses work more effectively.

About Sonoma Partners
Chicago-based Sonoma Partners provides technology and business process consulting services to enterprise and mid-sized companies, with a focus on Microsoft Dynamics CRM and enterprise mobility solutions. Founded in 2001, the company has worked exclusively with Microsoft Dynamics CRM since the Beta release of version 1.0. Microsoft twice awarded Sonoma Partners as the Global Microsoft CRM Partner of the Year. The company’s unmatched expertise in Microsoft Dynamics CRM offers a rapid path to value and return on investment. Sonoma Partners has extensive experience in several vertical industries, with a particular focus on professional services.

Jackie Lampugnano
Walker Sands Communications
312-546-4127
Jackie@walkersands.com