Franchise Software: Marketing of New Locations

Marketing of New Locations

Microsoft Dynamics CRM includes a marketing module that your organization can use to manage marketing at the franchise level as well as for the entire brand. Create and execute campaigns, store marketing lists, create libraries of resources, such as logos and brochures, and track results of campaigns to see what is working. Use the reporting to track trends per location or across multiple units.

Create and manage complete marketing campaigns, from start to finish. Use these tabs to manage the overall campaign, including related budget and expenses.

Microsoft Dynamics CRM not only helps manage the overall goals of the campaign, but helps manage the details. Use the left navigation to track tasks, activities, responses, and any custom workflows.

Each campaign usually includes a specific audience. Use the capabilities of Microsoft Dynamics CRM to build targeted marketing lists and the attach to the campaign. You can attach one or many marketing lists to a campaign.

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